Sounds like /ke.gēe/. Definition - Cute but Edgy. This is a style that is uniquely us. While we appreciate and respect all forms of art expression, we feel that the cute but edgy creative style represents our take on modern feminism. 

Although it may not seem like one person can embody the meaning of both words, we believe that it is possible to be both. It's ok to like pink. It's ok to be feminine. It's ok to look cute. But when it comes time to talk or act on issues and facts, the edgy takes over.